Privacy Policy

1. Data Collection

We collect information you provide directly to us when you create an account, subscribe to our fitness programs, or interact with our content. This includes your name, email address, fitness goals, and workout preferences.

We automatically collect certain technical information when you visit our website, including your IP address, browser type, device information, and pages visited. This helps us improve your experience and optimize our women's fitness content.

We do not collect sensitive health data without your explicit consent. Any fitness tracking or workout plan customization is based on information you voluntarily provide.

2. How We Use Your Information

Your data enables us to deliver personalized workout plans, training tips, and fitness program recommendations tailored to your active lifestyle goals. We use your information to send you relevant content about home workouts, beginner workouts, and wellness exercises.

We analyze usage patterns to improve our fitness blog, enhance our sports training resources, and develop better features for our community of women pursuing an active lifestyle.

We never sell your personal information to third parties. Your trust is essential to our mission of empowering women through fitness.

3. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, remember your preferences, and analyze site traffic. Cookies help us understand which workout plans and training tips are most valuable to our community.

You can control cookie settings through your browser preferences. However, disabling cookies may limit certain features of our fitness program platform.

We use both session cookies (temporary) and persistent cookies (stored on your device) to provide seamless access to your personalized workout content.

4. Analytics and Performance

We use analytics services to understand how visitors interact with our fitness content, which exercises for wellness are most popular, and how we can improve our training resources. These services may collect information about your device, location, and browsing behavior.

Analytics data is aggregated and anonymized, helping us create better home workouts and beginner-friendly fitness programs without identifying individual users.

We may share anonymized analytics with partners to improve women's fitness resources across the industry.

5. Your Rights Under GDPR

As a user, you have comprehensive rights regarding your personal data:

• Right to Access: Request a copy of all personal data we hold about you
• Right to Rectification: Correct any inaccurate or incomplete information
• Right to Erasure: Request deletion of your personal data ("right to be forgotten")
• Right to Restriction: Limit how we process your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Opt out of certain data processing activities
• Right to Withdraw Consent: Revoke consent for data processing at any time

6. Data Security and Retention

We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, or disclosure. Our systems use encryption, secure servers, and regular security audits to safeguard your fitness data.

We retain your personal data only as long as necessary to provide our fitness programs and services, comply with legal obligations, and resolve disputes. Account data is typically retained for the duration of your active membership plus a reasonable period thereafter.

Upon account deletion, we remove or anonymize your personal information within 30 days, except where retention is required by law.

7. Third-Party Services and Links

Our website may contain links to external fitness resources, sports training platforms, or wellness blogs. We are not responsible for the privacy practices of these third-party sites. We encourage you to review their privacy policies before sharing personal information.

We work with trusted service providers who assist in delivering our workout plans and fitness content. These partners are contractually obligated to protect your data and use it only for specified purposes.

Payment processing is handled by secure third-party providers who comply with PCI-DSS standards. We do not store complete credit card information on our servers.

8. Contact Information

If you have questions about this privacy policy, wish to exercise your data rights, or need assistance with your account, please contact us:

We reserve the right to update this privacy policy to reflect changes in our practices or legal requirements. Material changes will be communicated via email or prominent notice on our website. Continued use of FitHerWay after policy updates constitutes acceptance of the revised terms.